Branded Residences

Branded residences are luxury properties developed or managed by recognized hospitality brands or fashion houses, offering hotel-level services, amenities, and operational standards within a residential ownership structure.

Brand CategoriesExamples
Hotel brandsFour Seasons, Ritz-Carlton, Bulgari
Fashion brandsArmani, Versace, Missoni
Automotive brandsBugatti, Bentley, Aston Martin
Operational ModelCharacteristics
Service package24/7 concierge, housekeeping, in-room dining
Management fees8-15% of revenue if rental pool
Rental restrictionsOften managed through hotel program
Resale premium10-20% above comparable non-branded units
Investor ConsiderationsFactor
Entry cost30-50% premium over standard luxury
Operating expensesHigher service charges and fees
Rental yield6-9% typical, rental pool optional
Target tenantUltra-high-net-worth, corporate executives

Related Terms

Hotel ApartmentService ChargesServiced ApartmentLuxury Property

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